FRIENDS
Handcrafted Lure Co.
ABOUT HANDCRAFTED LURE CO.
Hand Crafted Lure Co. is Michigan maker Gerald Layman’s handmade wooden swimbait operation. Each bait is built, painted, tuned and tested by hand, with designs such as the Cassanova and Cassanova Jr. made for anglers who appreciate the craft behind a big-fish glide bait.
WHY THEY'RE A FRIEND
FEATURED BAITS & GEAR
A few things from Handcrafted Lure Co..